BullsEye summarizes events for corporations, associations, professional conference organizers, and government entities.

BullsEye Briefs make an event more valuable, increase attendee satisfaction, provide a tool that extends an event's reach, and can be a source of additional revenue.

Corporations

• External events: Companies such as UPS, AIG, Epsilon, and Strategic Decisions Group have enlisted BullsEye to summarize their customer events to add value, impress customers, reinforce key messages, extend an event's reach, and turn the event's content into a valuable marketing tool.

Download a sample (PDF)

Download a sample (PDF)

• Internal events: Because sales and management meetings can cover so much information, companies such as UPS and U.S. Foodservice have had BullsEye summarize their internal events to reinforce key messages and to deliver those messages more broadly in the company.

Associations/membership organizations

Associations want to educate and provide value for their members. Providing concise and useful information is a great way to deliver on the organization's basic mission.

Organizations such as Society for Human Resource Management, the Institute for Applied Network Security, and the School Nutrition Association have had BullsEye summarize their events as a valuable member benefit.

Follow-up surveys show that members love receiving BullsEye Briefs. They review them, save them, share them, and find them highly valuable, leading to an improved perception of the event and the organization.

Download a sample (PDF)

Download a sample (PDF)

Professional conference organizers

Those in the business of organizing conferences desire to differentiate their events, add value for paying attendees, and increase profitability.

BullsEye's offering resonates with professional conference organizers such as Harvard Business School Publishing, the World Health Care Congress, the World Business Forum, the Balanced Scorecard Collaborative, and Prism Media (formerly PRIMEDIA).

In some instances these organizations have secured sponsorships of the executive summaries and/or have sold the executive summaries on an à la carte basis.

Download a sample (PDF)

Download a sample (PDF)

Government/NGO entities

Government organizations and NGOs often desire to capture the content from their events to have a tangible record, but full transcripts are too long and unwieldy. Concise executive summaries are much more appealing and useful.

BullsEye has summarized events for organizations such as the United Nations, the U.S. Department of Education, and the Office of the Comptroller of the Currency.

Download a sample (PDF)